Improving the performance of business models with relationship marketing efforts–An entrepreneurial perspective
Authors
Malte Brettel, Steffen Strese, Tessa C Flatten
Publication date
2012/4/1
Journal
European Management Journal
Volume
30
Issue
2
Pages
85-98
Publisher
Pergamon
Total citations
20122013201420152016201720182019202020212022202320242025113161027272624142223172410
Scholar articles
M Brettel, S Strese, TC Flatten - European Management Journal, 2012